DESIGN MARKETING

DESIGN MARKETING in Casino Design 2011. Where design meets the sell: branding, signage, environmental graphics and the way a property's look is put to work. The rest of the issue follows below. Sections are the magazine's own: each annual was assembled out of departments that recurred from year to year, and the pages are kept at the addresses the issue gave them.

7 stories sit under DESIGN MARKETING, all of them from 2011. The longest of them is Metro-Gaming.

Across the sections of the magazine they break down as Development (5), Interiors (1) and Hospitality (1). The design moves that come back most often here are theming (2), counted by reading the text of every story rather than from tags. DESIGN MARKETING is one of 6 departments in Casino Design 2011; the others are Columns, COMPANY PROFILES, Departments, FEATURES and GGB Directory. The issue as a whole carried 7 stories, and all of them are listed on the Casino Design 2011 page. In order, the set runs Metro-Gaming, Here Comes the Sun, All Things Being Equal, Iconic and Profitable, Shooting for the Stars, Beach Party and Suite Deal.

Everything filed here is the magazine's own reporting, kept at its original address and re-laid into the current design rather than re-edited. Where a story named a practice, a budget or a room count, the figure is the one that issue printed, and it has been left as it was printed: a 2009 budget is a 2009 budget, and the value of the archive is precisely that it says what was thought at the time instead of what turned out to be true later.

Nothing is filed here yet.