Euro Smash

This one ran in Casino Style 2025, in the BUILDING EXCITEMENT department. It is filed here under Hospitality. Alongside it in that issue ran A Whole New Game: Making Money Beyond the Casino Floor, Demystifying Data and It's Showtime. The text is the magazine's, at the address it was published at; the length is the length it ran at, and short pieces were a department of their own rather than an accident.